With over 3 lakh units of Shine 100 sold till date, HMSI has witnessed very good growth in the 100-110cc segment in FY24. This entry-level commuter motorcycle has gained immense popularity for its contemporary design, reliable performance, superior fuel efficiency, and attractive value for money price tag, making it a top choice among first-time buyers. Moreover, HMSI’s extensive sales & service network of over 6,000 touchpoints caters to customers across both urban and rural India, the company said in a media release.
Tsutsumu Otani, Managing Director, President & CEO, Honda Motorcycle & Scooter India, said, “We are happy to announce that Honda Shine 100 has completed its first year with great response from our customers which reaffirms our commitment to providing affordable and reliable products. This motorcycle embodies Honda's commitment to providing exceptional value and a peace of mind ownership experience to our customers. We will continue to focus on delivering products that exceed expectations and strengthen our presence in the Indian market.”
Yogesh Mathur, Director, Sales and Marketing, Honda Motorcycle & Scooter India, said, “We are ecstatic with the response Shine 100 has received in its first year of launch. Establishing itself as a strong contender in the segment, Shine 100’s contemporary design, superior mileage, and attractive value for money package resonates with a wide range of customers. We are grateful for the trust and support of our customers, and we are confident that Shine 100 will continue to delight customers in the entry-level motorcycle segment."
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