Lamborghini reports record-breaking performance in 2024 amidst transformative hybridisation and new model launches

ETAuto Desk ETAuto Desk | 11-07 00:30

The period was marked by the introduction of three new car models within a span of 18 months, a remarkable feat for Lamborghini.
Automobili Lamborghini has announced record-breaking figures for the first nine months of 2024, showcasing substantial growth in deliveries, revenue, and operating profit. This success is attributed to the introduction of three new car models and the complete hybridisation of Lamborghini’s range, marking a transformative period for the company.

Lamborghini delivered a total of 8,411 cars, an increase of 8.6% compared to the same period in 2023. This accomplishment translated to revenues of 2,434 million euros, a significant rise of 20.1% from the previous year. The company also reported an operating profit of 678 million euros, reflecting a 9.8% increase compared to the same period in 2023.

New launches drive growth

The period was marked by the introduction of three new car models within a span of 18 months, a remarkable feat for Lamborghini. This culminated with the unveiling of the Lamborghini Temerario, signifying the full hybridisation of the company's product range.

“The extremely positive performance we are seeing is the result of an unprecedented chapter for Automobili Lamborghini, marked by the introduction of three new cars in just 18 months and culminating in the significant milestone of fully hybridising our range with the presentation of the Lamborghini Temerario. This is a crucial moment for the company, highlighting the importance and impact of the transformation we are experiencing.”

Lamborghini’s order bank remains robust, with high demand for all its models. The Revuelto boasts a waiting time exceeding two years, while the Urus SE, launched in April, has an order book covering the entirety of 2025 production. The newly introduced Temerario, which debuted at Monterey Car Week, has garnered a positive reception, with orders officially commencing in September.

Strategic vision for future growth

These milestones solidify Lamborghini's standing within the luxury automotive sector and set the stage for future growth and innovation strategies. The company's ability to achieve record performance while undergoing a significant transformation highlights its adaptability and strategic vision in a dynamic market.

“The results from the year’s first nine months demonstrate the exceptional execution of our strategy. We have maintained an excellent level of profitability, notwithstanding the challenging commercial environment. Our third-quarter results further boost expectations of another record year, once again confirming our position among the most profitable brands in the luxury segment.”

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