Siddhartha Lal, Managing Director of Eicher Motors Ltd., emphasised the company's commitment to "Pure Motorcycling" and its vision for the future of mobility. Royal Enfield aims to blend its heritage with innovation to offer a diverse lineup of motorcycles. B. Govindarajan, CEO of Royal Enfield, highlighted the significance of EICMA 2024 for the company, marking a new chapter with the introduction of electric motorcycles and the expansion of its 650 Twin models category.
“We’ve been driven by our mission of Pure Motorcycling, and this mission has driven us to explore, innovate and create newer expressions of motorcycling while turning a new leaf with every changing generation."
Flying Flea
Inspired by the 1943 Flying Flea motorcycle, Royal Enfield launched its electric motorcycle brand, Flying Flea. The brand debuted with the Flying Flea C6, a classic-styled electric motorcycle, and the Flying Flea S6, a scrambler-styled electric motorcycle. The development of these electric motorcycles was based on the Electric Himalayan Test Bed showcased at EICMA 2023. These motorcycles are designed for urban mobility and feature connected technology.
Classic 650 motorcycle
The new Classic 650 motorcycle embodies the characteristics of the Classic family with a powerful engine and a blend of classic aesthetics and modern performance. The Bear 650 is a scrambler motorcycle designed for riders seeking versatility and a unique riding experience. It features a scrambler design and robust engineering.
Royal Enfield collaborated with ICON Motorsports to create a limited-edition Shotgun 650 motorcycle called "Always Something." This motorcycle draws inspiration from a custom build and features unique design elements. Only 100 units of this collector's edition motorcycle will be available globally.
“EICMA 2024 marks a pivotal moment in Royal Enfield’s storied past, ushering in a new chapter in our history. Our diverse lineup features our first electric motorcycles, and also adds more elegance and style to our 650 Twin models category with the Bear 650 and the Classic 650. While the Bear 650 combines authentic heritage scrambler styling, raw spirit with versatility and agility, the Classic 650 Twin brings together the iconic design elements that Royal Enfield is renowned for, while infusing it with modernity and engineering precision.”
El Solitario Prometeo concept motorcycle
The El Solitario Prometeo concept motorcycle, a collaboration between Royal Enfield and Studio Waldemeyer, was also showcased at EICMA 2024. The concept represents a vision of motorcycling in the future and serves as a statement on individuality and freedom.
“Motivated by this mission, Royal Enfield has a strong line-up of motorcycles across 4 platforms, and 14 models. Today we use this motivation to once again turn a new leaf, and create something for the future, but inspired and designed by our past. The Flying Flea is our vision for Lifestyle Smart Mobility for the future, that is in line with our heritage, but built for the future seamlessly blending distinctive style with lightweight agility and advanced technology.”
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