Evolution Auto Pvt Ltd, a joint venture among Sensei Capital Partners, Atman Group, and Sino Lanka Private Limited, will manage Ather Energy's sales and service operations in Sri Lanka. Ather also aims to create a comprehensive network of fast-charging infrastructure within the country.
"We are thrilled to enter the Sri Lankan market. Sri Lanka has been a part of our global expansion plans after Nepal, where we established our presence last year. With the increasing cost of ownership of petrol vehicles and the economic and environmental benefits of electric vehicles, the Sri Lankan market has shown an increasing preference for EVs. Ather’s electric scooters are known for their performance, design, and reliability, through which we aim to appeal to new-age Sri Lankan customers, who appreciate quality modern products. Our partnership with Evolution Auto Pvt. Ltd. will enable us to deliver the customer experience that Ather is known for, to our customers in Sri Lanka, while also focusing on setting up well-networked charging infrastructure for EV users," said Ravneet Singh Phokela, Chief Business Officer, Ather Energy.
Zahran Ziyawudeen, CEO of Evolution Auto, commented on the partnership, saying, "Our mission at Evolution Auto is to pioneer sustainable transportation in Sri Lanka, making eco-friendly electric mobility accessible and efficient for all. We are incredibly excited to collaborate with an industry giant like Ather Energy to launch a world-class range of scooters in Sri Lanka."
What it indicates?
The collaboration with Evolution Auto Pvt. Ltd. is set to facilitate the entry of Ather's high-performance electric scooters into the Sri Lankan market. The project will focus strongly on customer experience and a well-structured charging infrastructure to support electric vehicle users.
The expansion into Sri Lanka signals Ather Energy's commitment to growing its international footprint and driving the adoption of electric vehicles in new markets.
Ather expansion in Nepal
Ather previously opened its first Experience Centre in Nepal in 2023. Since then, the company has established three Experience Centres and seven fast-charging grids in the country. In India, Ather boasts a retail network including 208 Experience Centres and 1973 fast-chargers (as of March 31, 2024).
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