The new store, located in the Naraina industrial area, displays eight models and includes separate zones for Hero, VIDA, and Harley-Davidson products.
Hero MotoCorp has been rapidly expanding its network of premium stores across India. There are now over 40 Premia stores in more than 35 cities. These stores feature modern architecture, appealing design, and engaging new-age digital technologies. They aim to provide a best-in-class premium experience, with professionally trained Premia Sales consultants offering personalized advice to customers. The Premia Service also ensures a pleasant in-service experience through exclusive technical experts.
At the inauguration ceremony, Pawan Munjal, Executive Chairman of Hero MotoCorp, handed over the keys of the Mavrick 440, VIDA V1, and Harley-Davidson X440 to the store's inaugural customers.
Hero Premia stores showcase a wide range of premium products such as the Mavrick 440, Harley-Davidson X440, Karizma XMR, Xpulse 200 4V, Xtreme 160R, and VIDA V1. The outlets also offer merchandise and accessories from Hero MotoCorp and Harley-Davidson.
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